The brand value of Relife's is to make the beauty of art into life, which leads to the design of brand identity. The main part of logo is wax style furnishing and it stands for the quality assurance. With the classical English letter "R" font, the entire logo appears Elegant but Stylish, Stable atmospheric but changeable, matching very well with the brand's image. Meanwhile, it matches with the modernization and internationalization of the company future's development. Most important, the logo's simplicity on the each product will not disturb the total impression of artwork.

In addition, the simple font used is inclusive and in line with different stylish product no matter the product is Chinese stylish, Europe stylish or abstract stylish. In order to the brand's future development in overseas market and build a international image, the brand's identity is based on the English letter "R". And what's more, in terms of color, the brand takes golden as its basic color. It is not only stylish atmosphere but matching with the warmly home feeling furnishings properly.