Laiyang Changrong Food Co., Ltd. was founded in 2003, with a registered capital of 10 million yuan, covers an area of more than 20,000 square meters, owns Laiyang pear planting base of more than 800 acres, annual processing capacity of 5 million tons, is a base planting, raw material storage, science and technology research and development, production and processing, marketing, cultural tourism as one of the group company.
The company's "Rich Caotang" brand, originated from the "Rich Caotang Pharmacy" founded in 1923, has a history of 100 years, and was recognized as "Shandong Time-honored brand" by the Shandong Department of Commerce in 2022.
Based on the traditional production process, the company integrates modern technology and original low-temperature VS production technology to launch Laiyang pear paste, Laiyang pear soup, pear paste, pear paste lollipop and hawthorn paste, mulberry paste, sour date paste, ejiao ginger date paste and other food and medicine products, which are welcomed by the market.
The company has an independent research and development team, modern production line, precision quality testing instruments, perfect quality assurance system, and the product implementation of "zero defect" management. Passed the national SC product quality certification, HACCP system certification.
The company LED the formulation of Laiyang pear paste group standards, was elected as the president of Laiyang pear Industry and Culture Chamber of Commerce, Laiyang pear paste production technology was selected as a representative project of Yantai municipal intangible cultural heritage. Products won the Qilu famous drink, Qilu famous food, delicious Yantai Good gift, Shandong Handmade · Preferred 100, the 14th China Forest Products Fair product gold medal, Shandong famous agricultural products enterprise product brand, National Geographic indication product special mark, Shandong quality brand (product), China food landmark protection products and other honors; The company has won the title of Yantai consumer satisfaction unit, Yantai level contract and credit enterprises, Yantai top 100 leading enterprises of agricultural industrialization, famous trademark of Shandong Province, provincial specialized and special small and medium-sized enterprises, and the most credible green product satisfaction unit of the Fourth Green Industry International Expo. "Fucaotang" was selected into the list of excellent cases of "Good season of Hospitality in Shandong · Countryside" in 2023.
In 2023, the company invested 6 million yuan to build Laiyang Fucaotang Pear Cultural Museum. The museum covers an area of 1200 square meters, integrating pear culture, pear ecology and pear industry. Through multimedia, physical objects, cultural walls and other forms, it displays the historical origin, cultural connotation and industrial development of Laiyang pear, which is important for exploring the history of Laiyang pear. The total area of the four floors of the plant is 5600 square meters, and the purification standard of the workshop can reach 100,000 level; In 2024, 4.2 million yuan will be invested to upgrade the R&D center and laboratory, and the R&D center and laboratory can reach 480 square meters after expansion.